Book Publishing Concentration
From Writer to Reader: An Introduction to Book Publishing
This course takes you step-by-step through the process by which an author's words become a book in the hands of a reader. Follow a book...(click on course name to read more)
X59.9100
$595
Children's Book Publishing
One of the most exciting, successful, and rewarding areas in publishing is the fascinating world of children's books. For those who enter from any perspective--as...(click on course name to read more)
X59.9105
$595
Fundamentals of Copyediting Books
Develop the editing skills you need in the world of book publishing in this practical training course. The different editing requirements for trade, reference, and...(click on course name to read more)
X59.9120
$595
How to Be a Book Editor: An Inside Look at the Editorial Process
Editors are the first and most crucial link in the publishing chain. This course provides invaluable, practical information for aspiring and fledgling editors. Topics include...(click on course name to read more)
X59.9122
$495
Book Manuscript Editing Workshop
This advanced editing course, which covers both conceptual and line editing, is designed to help you take your editing skills to the next level. Learn...(click on course name to read more)
X59.9129
$595
How to Get Published: A Toolkit for Aspiring Book Authors
X59.9141
*
Book Publicity and Promotion
X59.9146
*
Book Marketing in Print and Online
This course demonstrates how to integrate advertising, publicity, promotion, and sales activities into a marketing plan that utilizes the latest print strategies and online tactics,...(click on course name to read more)
X59.9162
$495
A Practical Guide to Book Publishing Law
Everyone in the book publishing industry can benefit from a basic understanding of the major legal issues publishers face daily. This course explains the standard...(click on course name to read more)
X59.9168
$595
The Business of Book Publishing: An Introduction for the Nonfinancial Manager
X59.9180
*
The Role of the Literary Agent in Book Publishing
This course provides a complete introduction for those considering a career as a literary agent, or for editors, authors, and other publishing professionals who deal...(click on course name to read more)
X59.9186
$595
Freelance Opportunities in Book Publishing
Opportunities abound for skilled freelancers as publishers outsource responsibilities that were once handled in-house. This class encourages you to try your hand at the most...(click on course name to read more)
X59.9192
$595
Everything You Need to Know About Digital Publishing in the Book Industry: An Introduction for the Non-Techie
New digital technology has changed the face of the book publishing industry, bringing with it new language, processes, issues, and opportunities. Designed for non-techies, this...(click on course name to read more)
X59.9221
$495
Promotional Writing That Works: How to Create Great Book Marketing Copy for Print and Online
X59.9908
*
Blogging Your Way to Profitability
Initiate yourself in the world of online publishing. This course explains the structure of the blogosphere and its related businesses. Learn the difference between various...(click on course name to read more)
X59.9960
$375
Magazine Publishing Concentration
How to Write and Edit for the Web
In the current era of multiplatform publishing, creating Web content that works effectively is an art and a necessity. To be successful in this changing...(click on course name to read more)
X59.9214
$495
Introduction to Magazine Publishing
Learn step-by-step how a magazine works as a complete business enterprise. Beginning with the importance of a focused and unique editorial concept or product, explore...(click on course name to read more)
X59.9500
$595
Web Workshop for Print Editors
As more print magazines require editors to write for the Web, it is increasingly important to understand the principles of creating effective online content. In...(click on course name to read more)
X59.9510
$375
Magazine Copyediting
Expert magazine copy editors are always in great demand. Develop your copyediting expertise and increase your marketability with intensive, hands-on training. Improve your knowledge of...(click on course name to read more)
X59.9520
$595
Magazine Editing Workshop
This course covers the intricacies of editing different types of stories for magazine categories, with an emphasis on hands-on editing. Classroom work focuses on the...(click on course name to read more)
X59.9521
$595
Freelance Opportunities in Magazine Publishing
This course provides an insider's guide to pitching general interest, special interest, and trade publications; working with a magazine's line and copy editors; and dealing...(click on course name to read more)
X59.9530
$495
Magazine Production and Manufacturing
X59.9541
*
Achieving Circulation Success
X59.9550
*
Brand Development: Maximizing Your Magazine's Potential
X59.9551
*
Magazine Advertising, Sales, and Marketing: Print and Online
X59.9560
*
Inside the Business of Magazines
X59.9580
*
Magazine Skill Set Intensive
Writing magazine display copy--including cover lines, headlines, and photo captions--requires guidance and expertise. This two-day intensive workshop is designed for magazine professionals who want to...(click on course name to read more)
X59.9590
$375
New Product Development for Web and Mobile
Designed for aspiring product managers and online veterans alike, this course covers the development lifecycle for web and mobile media products, exploring how marketing, editorial,...(click on course name to read more)
X59.9904
$595
Blogging Your Way to Profitability
Initiate yourself in the world of online publishing. This course explains the structure of the blogosphere and its related businesses. Learn the difference between various...(click on course name to read more)
X59.9960
$375
Crossing the Digital Divide: What Print Professionals Need to Know
This course is designed for print media professionals interested in improving interface with their digital counterparts and for those who are considering making the leap...(click on course name to read more)
X59.9966
$495
