Course Details

Applied Research Methods

 

TCHS1-GC1050
Credit: Hospitality, Tourism, and Sports Management

This course presents a managerial as well as technical perspective to research. Research design includes the overall structure for gathering data, analyzing it, and drawing conclusions supported by a coherent and comprehensive review of the published literature in the field. Students will learn how to conduct a literature review as well as design a coherent applied research proposal. In this course, the subjects to be examined include: quantitative, qualitative, and mixed methods of research; analysis of scholarly and industry research; data gathering techniques and methods of analysis; sample selection and analysis; and application of findings.

Course Objectives:
By the end of this course, each student should be able to:

1. Analyze scholarly and industry research publications.
2. Analyze research designs for impact, focus, scope, credibility, and feasibility.
3. Compare quantitative, qualitative, and mixed methods of research.
4. Use various sampling techniques, research designs, data collection procedures, and methods of analyzing data.

Prerequisites:
Prerequisite: None

 

To register for this course you must be an admitted student in an NYU credit or degree program or have special student status. Admitted NYU credit or degree students may visit NYUHome to register through ALBERT. To apply to an NYU-SCPS credit or degree program, call (212) 998-7100.