Public Relations for the Visual and Performing Arts
X03.9760
/ $360
SPRING 2010
Continuing Education:
Arts Programs
Over the years, public relations has helped arts institutions gain visibility for their programs and caused communities and corporations to contribute to arts institutions that they deem important. Now and in the future, skilled public relations professionals in the arts world are critical to attracting attention in a highly competitive environment. In this course, students learn essential public relations skills including rhetoric, persuasion, writing, promotion, and making connections. The course focuses on Internet public relations, as well as more traditional outlets.
This course is also scheduled for:
Related Subject Areas: Arts Administration, Public Relations and Corporate Communications
Section 1
Friday, Saturday 10:00am-5:00pm
April 23 - April 24
2 Sessions
Instructor:
Michael Chang
Location: Midtown Center, 11 W 42 St
