Course Details

Starting a Business

X49.9664 / Continuing Education / $1,650
SUMMER 2008

Is it your lifelong ambition to start your own business? Do you have a novel idea for a commercial venture? Learn how to transform your unique skill, product, or service into a successful business. Don?t allow the quandary of where to begin or how to raise capital stop you. This intensive provides the foundation you need to become your own boss and realize your dream.

AREAS COVERED

Evaluating ideas for new business ventures.
Strategies to begin the process while still employed.
Elements of a business plan.
Identifying resources available to you.
Capital requirements and sources of financing.
Legal, tax, and accounting issues.
Sales and marketing techniques.
Putting key business operations in place.
The money mindset: Making money from money.

WHO SHOULD ENROLL
This program is intended for those seriously considering starting their own business. Even if you haven?t done any research but have an idea that you want to pursue, this intensive is appropriate for you. It is not designed for those who are already in business.

FACULTY
Beth Polish, lead faculty. Founding CFO, iVillage, Inc.; former president, Dreamlife, Inc. (co-founded by Anthony Robbins); former CFO, Goldman Sachs Ventures; creator and author of the DROOMTM (Don?t Run Out Of Money) primer series, In the Market for MoneyTM (Initial titles are The 5 Essential Stages, Raising Equity, Securing Debt, and 15 Secrets of Winning Pitches). She is a graduate of Harvard Business School.

Recent guest lecturers included:

Beatrice Ortega, DOT Construction of NY.
Katherine Legatos, Victoria?s Secret Beauty.
Amy Frankel, TAG Creative.
Nancy Shenker, theONswitch.
Tim Goertel, Reed Exhibitions (RX).
Matthew Steinberg, Jackson Lewis LLP.
Lee Hamilton, United States Tennis Association.
Jeanne Sullivan, StarVest Partners, L.P.
Howard Sommer, New York Community Investment Fund.

PROGRAM NOTES
Tuition includes complimentary continental breakfast each morning and a complimentary lunch will also be available on the final day of class.

Tuition includes complimentary continental breakfast each morning and a complimentary lunch will also be available on the final day of class.