Entertainment Marketing Summer Institute
X50.8120 /
Continuing Education
/ $1,800
SUMMER 2008
This one-week intensive can be taken as part of our two-week sixth annual entertainment and events marketing program. It is designed for students with a specific interest in entertainment marketing. Topics include branding, marketing and promotional strategies and tactics, developing a marketing campaign, entertainment properties (music, film, theater, CD/DVD, and live), digital entertainment, wireless, gaming, entertainment law, presentation techniques, research, and sales. Please see Entertainment and Events Marketing Summer Institute/ X50.9558 for more information.
This course is applicable toward:
Course Materials
Section 1
Monday, Tuesday, Wednesday, Thursday, Friday
9:00am-6:00pm
July 14 - July 18
5 Sessions
Instructor:
null Guest Speakers
Richard Gant
Location: Midtown Center, 11 W 42 St
