Taking Your E-Mail Program to the Next Level
X50.9051
/ $765
FALL 2008
Continuing Education:
Marketing, Advertising, and Public Relations
This course is designed for e-mail marketers with some experience who already have an e-mail marketing program in place but want to improve their results. Learn how to drill down on your metrics to determine hidden opportunities. Examine the importance of segmentation and learn e-mail techniques that deliver results. We address industry benchmarks, creative strategies, and offer content refinement. Case studies and examples illustrate best practices.
Prerequisites:
Prerequisite: E-Mail Marketing: The Complete Package/X50.9221.
This course is applicable toward:
Related Subject Areas: Digital Media Marketing, Marketing
Course Materials
Section 1
Friday, Saturday 9:00am-5:00pm
October 24 - October 25
2 Sessions
Instructor:
Regina Brady
Location: Midtown Center, 11 W 42 St
