Digital Out-of-Home Marketing
X50.9130
/ $755
SPRING 2010
Continuing Education:
Marketing, Advertising, and Public Relations
Digital signs take advantage of rapidly-developing technologies for networking, scheduling, content management, and electronic displays. When integrated effectively, these technologies can deliver advertising that can be sold in "day parts," (like radio and television) or complement or displace traditional signs in stores, in buildings, along highways, or in other public places. Get an overview of the digital signage medium, available technologies and approaches to implementation, management, and content creation.
NOT RUNNING SUMMER 09
This course is applicable toward:
Related Subject Areas: Marketing
Course Materials
Section 1
Saturday 9:00am-5:00pm
May 8 - May 15
2 Sessions
Location: Midtown Center, 11 W 42 St
