Course Details

 

Professional Services Marketing and PR

 

X50.9225 / Continuing Education / $765
FALL 2008

 

It's not difficult to figure out how to market a product, but how do you promote a management consulting firm, law practice, or medical office? Marketing a professional service can be a challenging yet exciting project. Whether you are at an agency, new to a marketing department at a professional service firm, or marketing your own company, this course teaches how press relations, cross-selling endeavors, seminars, and brochures can be used to promote your organization. Learn practical tips to put programs into place immediately.

 

This course is applicable toward:

 

 

 

Section 1

 

Friday, Saturday 9:00am-5:00pm
October 24 - October 25

 

2 Sessions

Instructor: Lisa Aldisert  
Location: 48 Cooper Square

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