Beyond the Basics: Advanced Public Relations Writing and Editing
X50.9692 /
Continuing Education
/ $795
FALL 2008
There's more to PR than writing press releases. Learn how to write and edit the work of others--including clients, colleagues, and CEOs--and create copy that gets results. In this hands-on workshop, participants learn how to trim bloated prose, eliminate jargon and hype, develop PR strategies, and write copy that appeals to journalists. Topics include press releases that sound like stories, bylined articles, opinion pieces, letters to the editor, pitch letters, PSAs, and speeches.
Prerequisites:
Prerequisites: Basic Public Relations Writing/X50.9293 or some knowledge of the public relations field; solid command of English language and grammar.
This course is applicable toward:
Section 1
Tuesday
6:30pm-9:00pm
September 23 - December 9
No class Sept. 30, Oct. 11
10 Sessions
Instructor:
Ravelle Brickman
Location: 48 Cooper Square
